FBN San Diego

FBN San Diego: April 6

Whatever you have planned, don’t miss our next FBN meeting! We’ll be doing a mind-bending interactive exercise that will challenge your franchise creativity, competitive spirit and expertise. You will pioneer a first-ever franchise that should take San Diego County by storm. Today this breakout brand enjoys astounding success in the San Francisco and Atlanta franchise[…]

Values-Based Marketing webinar, franchisee recruitment, franchise development, Franchise sales, Franchisee Profiling, Franchise Broker

Webinar: Splatter Dots

Join us March 24 at 10 PST to discuss : Values & Splatter Dots You already know that values influence behavior. In fact, values are behind every decision your prospective franchisee will make – including which business they will buy. Makes sense then to know your prospect’s values. But did you know a missing value[…]

Rebecca Monet joins Bonnie Dillabough on SpotOn! Chat to discuss the Stages of Growth of a Franchise System

Plug and Play Franchise System

SpotOn! Chat: The Plug and Play Franchise   SpotOn! Chat with Rebecca Monet, Chief Scientist of Zoracle Profiles and Bonnie Dillabough discussing Stage 3 Plug and Play Franchise Companies and their attributes, crises and means of ongoing growth. Rebecca also discusses the use of franchisee profiling tools for franchisee recruitment and franchisee selection.

Franchisee Recruitment using Values-Based Marketing Techniques, Franchisee Selection, Franchise Sales

Profile-Based Marketing

Profile-Based Franchise Marketing Success leaves clues. Who wouldn’t want to uncover its secrets – especially when launching a marketing campaign? It’s not surprising that a behavioral scientist with a specialty in neuroscience would be fascinated with success. After all, I’ve spent the past 23 years studying, quantifying, validating and modeling the psychographic markers which create[…]